DWC Conversations · Media Visibility Series

How To Get Featured in the Media

Without a PR Agency, a Huge Following, or an Expensive Budget

Media coverage used to belong to people with deep pockets or powerful connections. That has changed. This guide takes you through exactly what modern journalists are looking for, how to position yourself credibly, where to find real pitch opportunities, and what to do once your first feature lands. Each chapter builds into a complete, workable visibility strategy — no agency required.