100 Ways to Get Publicity Without Social Media. The 100th Issue Special, FREE. 

When DWC started in May 2024 there was no audience and no budget. There were PDFs, sent to people one at a time, with a request attached: if this is useful, put it in front of your team. That request built a magazine now reaching 40,000 retail outlets across 106 countries. Not one of them was reached by posting.

This is the whole method, written down. One hundred ways to be seen without feeding an algorithm, each one a single line, arranged so you can start today and keep going for a year.

What's inside

• Ask, don't post — private groups and channels
• In the room — the slow work that converts
• Write where their readers already are
• Borrow an audience
• Email, used properly
• Print and physical
• Be useful in public
• Institutions and industry
• Word of mouth, deliberately
• Owned, and findable

Do them in your own time. Pick one, do it properly, then pick the next. Small steps taken consistently will out-perform a burst of activity that stops in three weeks.

FREE. No subscription, nothing to cancel. Add it to your basket and the link lands in your inbox the second you check out.

Read it. Send it to one person who needs it. That is exactly how we got to a hundred issues.